In praise of the ‘fluffy intangibles’ of digitalisation
Sometimes an unexpected turn of phrase turns out to be more insightful than anyone had thought. Perhaps the reason why digital solutions have been so hard to sell lies in their fluffy intangibleness
Lloyd’s List webinar on the future of shipping marks an inflexion point between a geeky digital ecosystem and a hard-nosed commercial reality driven by data analytics and machine learning. That’s what the geeks tell us
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